

Primer uses No Limit to increase customer acquisition by up to 40%
Primer is a Series B startup that helps online businesses around the world create beautiful payment and commerce experiences for their customers. The company works across more than 20 countries and has some 45 payment integrations that its merchant users can add to their payment flows.
ReactJS | HTML/CSS | MongoDB | Tailwind
Challenge
Primer’s rapid expansion across new markets and their addition of new functionality, lead to a need for a structured way to onboard new merchants and customers and guide them through the integration process, so they can make the most optimal decision for their business.
Solution
The No Limit team did deep discovery on the platform architecture and current requirements, taking the time to understand what Primer is trying to achieve with this project. The company is building a multitude of screens detailing specific workflows and documentation on how the product works and can be used, while also listing the softwares with which Primer can integrate.
Result
Since working with No Limit Software on their product, Primer API noticed a significant increase in customer sign-ups. This enabled them to invest heavily on marketing and account teams, in preparation for the launch of their new product on the market.
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